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Dedicated A2P 10DLC
Register for a local 10DLC SMS Number
What is 10DLC?
10DLC (10-digit long code) is a new type of high value virtual number. They are currently available in North America for businesses to send A2P (application-to-peer) text messages.
These numbers can help your marketing team customize their SMS campaigns for each region they target. You can choose to start your number with an area code in California, New York, Texas, Florida, or from any other state in the USA.
Why choose 10DLC?
If you’re looking for the best value in terms of high throughput and total cost, a 10DLC or multiple long codes targeting specific states is your best option.
If you primarily do business in less than 5 states, launch more relevant SMS campaigns by registering a local number in each state. This can be done for an overall lower cost than a single short code. The average wait time for 10DLC registration is also often faster than other virtual number options.
A2P 10DLC Approval
The caveat behind 10DLC’s is the vetting process behind your trust score.
This is done on the carrier side through T-Mobile, AT&T, and Verizon. Carriers in America will assign you a trustworthy score, which will then directly impact how many text messages you can send per day.
10DLC FAQ
How many SMS can I send through a 10DLC per day?
Your trust score will determine how many messages you can send per day.
10DLC Trust Score Benchmarks:
· 0-24 = 3,000+ daily messages
· 25-49 = 10,000 daily messages
· 50-74 = 40,000 daily messages
· 75-100 = 200,000 daily messages
10DLC Trust Score Benchmarks:
· 0-24 = 3,000+ daily messages
· 25-49 = 10,000 daily messages
· 50-74 = 40,000 daily messages
· 75-100 = 200,000 daily messages
Why is there a vetting process?
Carriers want to ensure that your business is not sending unsolicited messages to their customers. Localized numbers often have higher response rates than other virtual numbers, and with great power comes great responsibility. This added layer of protection is great for all parties involved.
Can you register multiple 10DLC numbers?
Yes, and this is highly recommended. Customers generally prefer to interact with local businesses. Showcasing a local 10DLC number is something customers like to see. Try using 206 for Washington, and 336 for North Carolina for example.
How to increase 10DLC message limits?
During the vetting process, carriers will either deem your business high risk or low risk. Confirmation codes for example are considered low risk, which will help your business qualify for a higher SMS volume tier. The more proof your business has to show that your list has been opted in correctly, the better. Generally, marketing limits are more strict than application or operational messages.
How can I ensure that I get approved for a 10DLC?
At the end of the day, carriers just want to make sure your intentions are good. All businesses are legally obligated to complete a double opt-in for SMS marketing. As long as that has been completed, businesses generally do get approved. Your SMS volume tier is not guaranteed, but your trustworthy score can increase over time.
Additional Virtual Number Options
Register for a local 10DLC number
Connect with your customers through a local number that they can trust. Start building a more localized mobile brand at scale with a 10DLC.